Why do I need a Roadmap?

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asked Mar 25, 2022 in Cell Tracking by kika (500 points)
Why do I need a Roadmap?

Usually there are some sponsors in the product. Most likely it's someone from your company's business, or it's some investors. And accordingly, these businessmen or investors need a Roadmap to show that your team is doing the most critical functionality from the list of tasks.

Roadmap is needed so that business or stakeholders (persons interested in the implementation of the project) can understand the timing: what time you are implementing this or that functionality. This is necessary because often, along with the release of certain functionality, it is necessary to plan some parallel additional actions: marketing activities, plan the budget for expanding the team, expanding the staff (for example, sellers). Therefore, the Roadmap is needed for some upper-level deadlines, under which the team subscribed (committed (from Eng. to commit) - means to subscribe to the execution of the transaction on certain conditions, at a certain time).

And of course, the Roadmap is needed by the team itself so that all team members have an understanding of who is doing what and why. So that there is no feeling that you are going blindly and doing some kind of functionality outside the overall picture.

6 Answers

0 votes
answered Mar 26, 2022 by Tailer (680 points)
The strategic development of a company is an important indicator in the formation of a marketing policy and in the study of other components. Based on this direction, financial, qualitative, quantitative indicators of projects, communication with customers are analyzed. In compiling the visual, road maps are used to track the development of the company and individual products. This helps to assess the demand in the market.
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answered Mar 26, 2022 by meneral (700 points)
The way you manage relationships with influencers is reflected in their authenticity. Quality influencers want to partner with brands they believe in. After scrutinizing their online communities, they intend to deliver value to their audience.
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answered Mar 26, 2022 by Roman46 (220 points)
Roadmaps are a universal tool for managers and developers of complex projects. They are suitable for all companies due to their flexibility and adaptability to tasks. At the heart of the roadmap is the search for a solution for which available technologies are used. Graphics help to visualize the process, as it is compiled in accordance with the needs of the company.
0 votes
answered Mar 26, 2022 by Tailer (680 points)
End-to-end analytics also helps to see the progress of the business. Advertising takes up a significant part of the development budget, so it is important to analyze the effectiveness of marketing campaigns. So you understand what brings you traffic and profit. Calltouch end-to-end analytics are automatic reports on all advertising channels in one place with data on leads and deals.
0 votes
answered Mar 26, 2022 by Roman46 (220 points)

When developing products, we constantly maintain contact with the target audience to increase interest, study opinions and refinements for convenient use. It is important to think over communication with the audience in advance: what aspects will be demonstrated, what will be left for internal development. hypetrain.io/

0 votes
answered Oct 29 by tommchris7 (180 points)

Sprunki combines adventure and music creation into a seamless gameplay experience. Players navigate through various levels, collecting sound icons and unlocking new characters as they progress. 

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