But do we realize that there are numerous things we need to check before agreeing to trading links with yet another site? In the end, the whole point of changing links... This tasteful
linklicious.me vs encyclopedia has several interesting suggestions for how to see about it.
I believe that people all know now how important backlinks are for the search engine ranking success of our site. I also think that we all know now that one method to get these backlinks is by doing link exchanges with other sites. (For the inexperienced, backlinks are links o-n other web sites that point out ours.)
But do we know that there are numerous things we have to examine before agreeing to trading links with another web site? After-all, the whole point of exchanging links with others is always to benefit from the position of the web websites. It's consequently imperative that individuals examine beforehand concerning whether trading links with another site would be to our advantage or not.
I have considered this whole idea of link exchange planning and came up with a 3-step process that involves an examination of 3 pages of the web site we want to exchange links with. The 3 pages are:
- where we shall have to always check 7 reasons for that page the home page,
- the index page: here is the site that contains a listing of groups that your website has put-together in a bid to prepare its link exchanges. We have to check 7 things here,
- the backlink page: this is the page which will contain our backlink. We also have to examine 7 things here.
Observe that in some cases, the 'target' web site will not have a listing site. If so, our investigation would have been a one rather than an one.
Within this first report, of might be 2 or 3, we can take a look at the 7 things (arranged in 2 groups) we must check about the website of the goal web site.
1. Browse here at
what is linklicious to discover the reason for it. We must examine what Google thinks of-the site. This can be done by considering some items that Google is happy to report of a site. The concept here is to see if you can find any problems with your website, from Google's standpoint, that might cause us to choose to not exchange links with them.
I would suggest that people seem at:
a) just how many pages does the website have listed? This is done through the use of 'site:www.site.com' inside the Google search box,
b) exactly how many backlinks does Google report for your site? This is done through the use of 'links:www.site.com' inside the Google search box,
D) is the site listed in Google's index? This is often done by utilizing 'http://www.site.com' within the Google search box,
d) what is the Page Rank of the page? There are several methods for doing this. One of the ways would be to get the Google toolbar and go to the web site to determine its PR. Yet another way is to use one of the numerous web sites on the Internet that permits us to get the PR of any web site. And still another way would be to look for software which will tell the PR to you of any internet sites.
Although we will usually need to look at these 4 things together in a sort of dining table so as to decide if the target site moves the first step or not, there are certain results that would cause me to decide immediately not to exchange links having a site:
- if the PR of the site is zero,
- when the site is not listed in the Google index,
If the site doesn't have any pages indexed by Google -.
You'll note here that I'm using Google while the first-step in the planning. In fact, we may use any search-engine if we want to but given as it pertains to backlinks that Google is more fussy than the others, I'd suggest using Google in the above first step.
2. I'd then declare that we examine 3 tags of the house page of the prospective site, in a bid to ascertain if the site features a theme compatible with ours:
a) its title tag,
b) its description tag,
D) its keywords tag.
There are many methods for examining the contents of the web page's labels. Then you'll need to visit the home page and select the right menu command to view the contents of the page, if your browser, such as for instance MSIE, allows you to view the contents of a web page. Then you will need to scroll to the most effective of the page-to view the contents of its tickets. The alternative is to look for web sites on the Internet that enable you to see the contents of the tags of any web pages. There are various such web sites online. Identify additional information on our related article directory by navigating to
Profile information.
The cause of this is that Google considers the style of the websites when taking a look at backlinks. This implies that backlinks from a site that's a style compatible with mine will be of higher price than one that comes from a site that has nothing to do with what our site is approximately.
This planning is on the home page of the target site and is just the first step, as mentioned above. You will find 2 more steps: one on the directory page and one on the backlink page.
It's only when the mark site passes the 3 ways that we must feel confident about exchanging links with them in that the link change is to our advantage. Needless to state that the mark web site may also need to conduct a similar 3-step analysis of our site prior to seeking to trade links with us.
Serge M Botans.
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