Pretty sure this reaction was to silence negativity quite a bit, at least before launch, so they can keep their M21 advertisement campaign going without Madden 21 coins much interference. And I believe they achieved their goal. When match release will be close, just mark my words, they gonna appear and say this:" Sorry, team worked hard, but we could not make any huge changes so profound into development phase. And of course M22 franchise will still be exact same as M13. It will be exact same thing that they did with M20. Since launch, when game was absolutely unplayable for very large collection of PC players who had Core i5 processors (which has biggest userbase). They kept telling commumity in their official stations that staff is"working hard on the fix", right up before NFL season was over, to keep up sales and after that came out and said that fix was not coming. They did not even provide any refunds to people that got screwed over like this.
Theory: Madden just Sonic the Hedgehog'd us. Put an intentionally bad memo about what is new in business mode in order that they could return out within a month, say that they have not had sufficient time to produce major improvements so these are the small ones that they created, and observe the community provide them praise for doing the very least. I would be prepared to wager that whatever they add was in the works for a little while today, and they are gonna get positive press for it now even though it will not be a good deal. In case it gives us a fantastic Franchise mode. I don't care what tactic they did lol. But will their tactics give us a great franchise mode? Probably not.
My theory is a dev wrote up that part with the intent to make it sound as shitty as you possibly can shine a light on how bad the situation has gotten. Yep. This is the EA playbook. It is why battle V is crap this season. That a manner they can alter everything back and say that they"adjusted" things then Battlefield 6 will be a way better game. EA does so all of the time. This is awesome they responded, be optimistic, but don't get your hopes up too much. But I am praying they deliver something good this year. It is just lip service and damage management. We have heard the exact same thing for many years about franchise mode. It is just a corporate cover your bum PR message to attempt to find the heat off them. The game is only weeks away from release... It is realistically impossible that they would have the time and resources to develop something new for franchise at that time.
At best this may mean they will attempt to take since things on in a patch sometime from the winter, or more likely, they are just hoping it is blown over and forgotten and they won't actually do anything. The game comes out next month. Like let's be true, we all know how shitty a project this team does. They can't even get basic things like stats directly. Are we really gonna be optimistic they'll put in significant work in per month for fixing something they have actively ignored for like 10 decades? Every patch they do breaks multiple items. This patch for Madden 21 franchise definitely already broke many items and they are only gonna try to cheap Madden nfl 21 coins fix people in one single spot. At minimum we deserve greater thickness than PSP Maddens. At minimum.